A Multidisciplinary Approach: Fighting Counterfeiters on the Digital Landscape

As a retailer, New Balance is an easy counterfeit target. In this interview, Daniel McKinnon, General Counsel, IP, New Balance, discusses the brand's strategy for preventing, tracking and prosecuting counterfeiters. He also delves into what recourse the company has against Chinese companies who open knockoff retail stores, and more in this exclusive video interview.

Please enter code "ACBP" if prompted.

Please note: That all fields marked with an asterisk (*) are required.

Please Enter Your First Name
Please Enter Your Last Name
Please Enter Your Job Title
Please Enter Your Company Name
Please Enter Your Email Address
Please Enter Your Telephone
Please Select Your Country